POM Wonderful Takes On the FTC and the FDA
Is POM Wonderful brilliantly marketing—or are they hyping unsubstantiated scientific claims? They’ve landed themselves in hot water over pseudoscientific pomegranate juice health claims. Either way, their newest commercial is absolutely brilliant, taking biblical imagery of Eve and the snake in the Garden of Eden and twisting it into a case for the pomegranate’s role in Eve’s temptation of Adam.
The original set of videos can be found at Eve in the Garden of Eden