A Big Social Media "Oops!" for Coca-Cola

A Coca-Cola social marketing campaign for Dr. Pepper blew up in the company's face when an inappropriate status was automatically posted to the page of a 14-year-old girl. The moral: Never entrust your brand to "experts" outside your company. Always make sure every word, photo and piece of information about your compan...y's brand that is posted or published to social networks is checked first. http://bit.ly/dns8Q7 A link to the original article: What Coca-Cola's Epic Facebook Fail Can Teach Us About Social Marketing | Facebook blog and news