Facebook's new article comments plug-in has some unique advantages and also disadvantages for health care professionals trying to use social media. And in general, I am not so much in favor of one over-arching online identity for people — which is, not coincidentally, Facebook's. What do you think?
Read MoreIs POM Wonderful brilliantly marketing—or are they hyping unsubstantiated scientific claims?
Read MoreWhat is branding? Branding is the process of managing the perception that others have of you personally or of your product, service or organization.
Read More"We have reviewed your resume and would like to make an appointment...": This subject line looks pretty promising. But then it often goes downhill. Designing a pleasant customer experience should extend outside of the workplace and even include job seekers.
Read MoreTwitter's new homepage design creates a Golden Ratio. This is really cool. If you click the link from the Alltop page to Answers.com, you can read an explanation of what the Golden Ratio is and why it is considered an aesthetic ideal in art, architecture and even nature (like a nautilus).
Read MoreCarl Kleiner is one of the most brilliant, design-driven photographers I've come across in quite some time. IKEA recently published a gorgeous baking book called "Homebaked is Best" that uses his photos (see the first entry on his homepage). His work for this book is stunningly designful.
Read MoreLast week I was introduced to a simple mind-game that involves nine dots arranged on a grid-like layout. The goal is to connect all nine dots using only four connected lines. The game demonstrate how our habituation to prior ways of being too often obscures us from approaching problems with a fresh perspective. There is an analogy to design thinking.
Read MoreThe designful thinker's way of solving problems: "One day, someone showed me a glass of water that was half full. And he said, 'Is it half full or half empty?' So I drank the water. No more problem." - Alejandro Jodorowsky, Chilean filmmaker
Read MoreNigeria’s current president, Goodluck Jonathan, announced through a message on his Facebook profile that he would run in the upcoming presidential election. I am fascinated by this announcement for two reasons.
Read MoreBrand packaging plays a very crucial role in influencing consumer preference for products, which, of course, drives sales. In an article entitled “Decade of Design”, BrandPackaging.com examines the 10 product packages that made the biggest consumer impact over the past decade.
Read MoreAs a Rosh Hashanah e-card sent to family & friends this week, I created a spoof of the very famous Volkswagen "Thin small" ad by Doyle Dane Bernbach (DDB) from 1962. Widely considered to be the most influential ad campaign of the 20th century, "Think small" forever changed the advertising industry.
Read MoreBillboards-as-Art at the MAK Center for Art and Architecture at the Schindler House: "Commercial messaging tells you to buy; artistic messaging encourages you to look and to think." Billboards have played such a significant role in the history & culture of LA. It seems fitting to look upon them, finally, as Art over Ad.
Read MoreJournalist, author and data visualization specialist David McCandless recently gave a fantastic TED Talk about the beauty of data visualizations. His conclusion: "Design is about solving problems and providing elegant solutions."
Read MoreSiegel+Gale has a great post about simple complexity, known as "simplexity". The post argues that the need to simplify user interfaces takes on added importance in an age when technology is rapidly subsuming our lives with its complexity. They profile 4 organizations (Google, Apple, MIT and Microsoft) that have mastered the art of making exceedingly complex products and interfaces really, really simple and usable.
Read MoreAn excellent slide infographic highlighting the evolution of brands from the days when a brand referred to cattle, to today's rapidly-evolving definition as something that you participate in.
Read MoreProcter & Gamble's social media brand campaign for "Old Spice" has gone powerfully viral. Their message: "Smell good. It's not unmanly." Among other things, this campaign is challenging the notion that shower gel and body wash are "unmanly" to men. So far they have posted 185 videos directly based upon fan interaction ...on Twitter & Facebook.
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